When you look at this infographic – what do you see? Me? I see Heart. Allow me to explain… If you’re anything like me, you LOVE infographics. They look cool, and often have amazing color and graphics, and make me […]
Are you reading this on your smartphone? If so, I am not surprised! Are you reading this on your smartphone? If so, I am not surprised! As I type this, 80% of email messages and blogs are now opened and […]
Digital Marketing Trend #3: Video Marketing [Video]
Video! Making a very bold move this week – beginning this blog with a VIDEO about my industry – Digital Marketing. And it wouldn’t surprise me if you clicked on the video even before starting to read. In fact, […]
Content Marketing is the bee’s knees these days, but with all you must do to run your business, you may not know exactly what it is, why you need it, and especially how to do it. As always, I’ve got […]
Does eMail Read Your Mind? When you open your mailbox or Facebook feed, do you get the feeling that someone’s been reading your email – or your mind? How else would it know your exact taste in clothing, kitchen knives, […]
Is Blogging A Part of Your Marketing? It Can Be Actually Fun.
As a marketing consultant, I see many many opportunities for my clients to add blogging to their business. They have the same overwhelming response I once had, yikes, another marketing thing to do! But I did it, and I’m now […]
To Spam or Unsubscribe – The differences and how Spam or Unsubscribe can hurt if used improperly.
To Spam or Unsubscribe – The differences and how Spam or Unsubscribe can hurt if used improperly. If you are certain the email you’re receiving is Spam, then hit that button. This means that you don’t know that person. Mark […]
Here are 12 important tips to prepare you for being on camera. How You Look Wear Clothing That Makes You Feel Good About Yourself Have some fun with your wardrobe and be sure it reflects your personality. Choose comfortable clothing […]
5 Elements of Traditional PR—and Why They Still Work By LynAnn King, KingSings PR I first learned how to do publicity from a seasoned mentor, before social media hit the scene. Now that we are all becoming our own brand […]
Online Press Room vs. Media Kit, plus what goes in your news room.
By LynAnn King, KingSings PR Online media rooms, and journalists’ expectations of them, have evolved in the last decade. Many nonprofit organizations now feature “virtual press kits,” but an effective online press room is more than just a media kit. […]